Privacy Policy

1. Introduction

Welcome to MermaidTriv Games ("we," "our," or "us"). We comply with the EU General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, register accounts, submit forms and play our games.

By using our platform, you consent to the data practices described in this policy. If you do not agree, please discontinue use of our services immediately.

2. Information We Collect & GDPR Legal Basis for Processing

2.1 Personal Data You Provide via Forms / Registration / Support Messages

We may collect: Contact Information (name, email, phone), Account Data (username, avatar, preferences), and Communication Data (messages, feedback submitted through our website forms).

GDPR Article 6 Legal Basis:
• Art.6(1)(b) Performance of Contract: To create your game account, deliver game services, respond to support and form inquiries;
• Art.6(1)(a) Explicit Consent: Marketing emails, optional analytics tracking;
• Art.6(1)(f) Legitimate Interest: Anti-fraud protection, platform security, service performance optimization.

2.2 Automatically Collected Data

When you access our website, we automatically collect: Device Information, Usage Data, Location Data, and Cookies & Similar Technologies.

GDPR Article 6 Legal Basis:
• Art.6(1)(a) Consent: Analytics and marketing tracking cookies (only active after your opt-in);
• Art.6(1)(f) Legitimate Interest: Essential website login & security functions, load monitoring.

3. How We Use Your Information

We use the collected data to provide, maintain, and improve our gaming platform; personalize your gaming experience; process inquiries and support requests submitted through data collection forms; send service notifications; monitor usage patterns for performance and security; detect and prevent fraud; and fulfill our legal compliance obligations per GDPR Art.6(1)(c).

4. Cookies and Tracking Technologies

We use Essential Cookies (authentication, security), Preference Cookies (settings, progress), Analytics Cookies (usage patterns), and Marketing Cookies (advertising). You can adjust your cookie choices via our consent banner or browser settings. Non-essential tracking will not run unless you accept them.

5. Data Sharing and Disclosure

We do not sell your personal data to third parties as prohibited under CCPA. We may share information with Service Providers, for Legal Requirements, Business Transfers, or With Your Separate Written Consent. All third-party partners are contractually obligated to protect your data and only process per our instructions.

6. Data Security

We implement industry-standard security measures including SSL/TLS encryption, regular security audits, access controls, and employee training. However, no method of electronic transmission is 100% secure.

7. Data Retention

We retain your personal data as long as necessary. Account data is kept while active; game progress for 24 months after last login; analytics data is anonymized and retained for up to 36 months; legal records stored minimum 7 years.

8. User Rights, Data Controller & Full DPO Contact Information

8.1 GDPR Data Subject Rights

You hold the right to Access, Rectify, Erase, Restrict processing, Data Portability, Object to processing, and withdraw consent at any time without penalty. All formal privacy requests must be sent to our DPO.

8.2 Data Controller

Data Controller: MermaidTriv Games Co., Ltd.

8.3 Data Protection Officer (DPO) — Mandatory GDPR Contact

Our dedicated DPO manages all GDPR/CCPA compliance, answers user data requests, and liaises with official data protection authorities.

• DPO Email: [email protected]
• General Privacy Support: [email protected]

We will respond to all DPO-submitted data requests within 30 calendar days as required by GDPR.

8.4 CCPA California Consumer Rights

If you live in California, you have CCPA rights: request full disclosure of all personal data we collect about you, request permanent deletion of your records, opt out of third-party data sharing, and receive equal service without discrimination for exercising your privacy rights. Submit all CCPA requests to our DPO email address.

9. Children's Privacy

Our platform is not intended for children under 13. We do not knowingly collect personal data from children under 13 via registration, contact or feedback forms. If we discover child personal data without verified parental consent, we will delete all related records immediately.

10. Third-Party Links

Our platform may contain links to third-party websites. We are not responsible for their privacy practices. Review their privacy policies before submitting personal data via their forms.

11. International Data Transfers

Your information may be transferred internationally outside the EEA/UK. All cross-border transfers use EU Standard Contractual Clauses (SCCs) as legally approved data protection safeguards.

12. Changes to This Policy

We may update this Privacy Policy. Material changes will be communicated via email or prominent website notice 30 days in advance. Continued use after changes takes effect constitutes acceptance of revised terms.

13. Contact Us

Legal Name: MermaidTriv Games Co., Ltd.

Support Email: [email protected]

Website: https://focalupdate.top

You may also file a formal complaint with your local national data protection authority if you believe we violate data protection regulations.

Data Collection Form Privacy Disclosure Notice

All registration, contact, feedback, support and inquiry forms on this website collect personal data solely to process your submitted request. Any information entered into these forms is fully governed by this Privacy Policy. You may skip optional fields and are not forced to provide unnecessary personal details. You can request access or full deletion of all data you submitted via forms by contacting our DPO at [email protected]. We will never use form-provided personal information for unsolicited marketing unless you separately tick an explicit opt-in checkbox on the relevant form.